Mind of a Young Undergrad Entrepreneur

If you have just finished building your corporate website, submitting your website to online directories may increase your ranking on search engines and generate more page landings.

See the huge list of web directories here: http://www.definiteweb.com/list-of-directories2.htm

There are TONS of directories in that list. However, I only recommend submitting to the major ones, especially the popular search engines:

1) Google - http://www.google.com/addurl/

2) Yahoo - https://siteexplorer.search.yahoo.com/submit

3) MSN Live - http://search.live.com/docs/submit.aspx

4) Open Directory - http://www.dmoz.org

You should also invest in submitting your website into the Yahoo! Directory. It will cost you $299USD but it’s well worth it! It’s the YellowBook of the internet! Since we’re on the topic, make sure to submit your business in local business directories as well. YellowBook is a must considering it’s popular and FREE.

Peter Kao

Starting a business requires tons of work. A huge part of that work is doing the research and reading required to run your business “legally.”

Things like PST, Payrol deductions, Corporate taxes and ways to increase tax credits can be a headache. Luckily, the Canadian government supplies free seminars covering most topics on starting and maintaining your business. Check out their list of seminars here: http://www.cra-arc.gc.ca/events/on/menu-e.html

- Peter Kao

It’s been a while since my last post…hope this will make it up.

Today, I want to talk about an article a good friend of mine sent me. I’m a big fan of Wired (but never have subscribed :P) and this article reminded me how great the magazine is.

The article was written by the editor-in-chief, Chris Anderson and talks about how all digital products will ultimately become free. The production costs and overhead for producing these digital products (such as software) will be so cheap that [digital products] will become free. And the success of online businesses will be determined by the effectiveness of converting free users to paying users via bait-and-switch methods.

Although I disagree with Chris that ALL digital products will become free (since not all forms of online businesses can survive on the bait-and-switch model), I have, however, learned an important lesson.

If you are offering a product for dirt cheap, might as well make it free and find some ways to turn that free customer into a sale.

The reason for this is that when you offer a product for cheap, the image of the product will also become cheap (like the price). But by making it completely free, not only does the user start to rely on the product, but they associate positive feelings toward the company that produced it, reducing the need to PR the hell out of your company. As a bonus, you also get more eye-balls on your product, which may lead to more conversion of sales.

Read the full article here - Free! Why $0.00 is the Future of Business

- Peter Kao

Get something for free without resorting to stealing or being a pirate this Christmas!

DivX has made their DivX Pro software totally free, for a limited time that is.

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I have been working on the design of the website for a few days now, looking here and there for inspiration when I stumbled across Blogger-Journey’s blog about 51 Top RSS Buttons for Your Blog.

Here are a few that I really like, and think will go nicely with the color scheme of this website.

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